Viirt Blog

The Homeowner Experience

August 2015 Edition “Customer experience is the next competitive battleground. It’s where business is going to be won or lost.”                 – Tom Knighton Viirt is creating a one of a kind experience for homeowners – building relationships with real people who appreciate that they’re not just another job to check off our list. Our processes focus […] Read Full Article

Why Viirt?

“To be persuasive, we must be believable; to be believable, we must be credible; to be credible, we must be truthful.”  -Edward R. Murrow Credibility and trust are two qualities we understand are crucial for homeowners when selecting any home service provider. For many, this comes in the form of a referral from a friend or […] Read Full Article

Why the Roofing Industry is Broken

If you can’t communicate and get your ideas across you’re giving up your potential. ~Warren Buffet A knock on the door with a sales pitch paired with high pressure calls, then silence once you sign a contract – the traditional roofing model pushes a homeowner to buy with little communication to follow. While the owner/contractor […] Read Full Article

BYOB at Big Omaha (Breaking Your Own Barriers)

I had the pleasure of representing Viirt and attending Big Omaha 2015 on opening day. A thriving ecosystem of entrepreneurs and innovation leaders throughout the nation, this annual conference was built to “build community, start conversations, and provide inspiration.” With a lineup of over a dozen speakers including Mona Bijoor, founder and CEO of Joor, […] Read Full Article